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Welcome to Helen Watson Copywriter

PROFESSIONAL COPYWRITING, ESSEX

The words used to promote and market your business deserve the same attention and planning as the products and services that you sell.

A great website or eye-catching logo will get your brand noticed but to convert that initial attraction, or hook, to actual money in the bank requires a lot more effort.

Whether writing press releases and liaising with journalists, creating copy for websites and product descriptions or hiring me on a retainer basis to offer onsite support, trust me to look after your ‘word-based requirements’.

Check out the services below to see how I can help

Website Copy

Using keywords and effective call to actions the copy will help to engage visitors and increase click through rates

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Marketing Support

No job is too small. It could be a flier or even help with advertising strap lines.

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Press Releases

A professionally laid out press release ensures journalists really understand your event or announcement and increases the possibility they will want to contact you

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Product Descriptions

Professionally written product descriptions ensure that you include all the relevant information that can easily be overlooked

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Blog Writing

Posting blogs regularly is one of the best ways to keep customers engaged. As it also refreshes your website it will help with Google rankings

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Articles for Magazines

Starting with research, I can write articles for trade magazines or general publications, including the many online industry specific ones

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Monthly Retainer

Many companies cannot afford a dedicated marketing department but a monthly retainer for a minimum number of hours ensures you have cost effective support when needed but without huge overheads

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EVERYTHING ELSE!

Product launches, newsletters, email templates and pretty much anything else

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Testimonials

Helen Watson CopywriterIt didn’t seem that long ago that I met Helen on a course we both attended. She quickly became a very good friend and helped me with the content of my website. I would not hesitate to recommend Helen as a skilled copywriter and genuine expert in her field. She amazes me with her ability to easily produce ideas of content, particularly within digital media. Helen is a very friendly person with lots of inspiration and generally great to work with.

Kerry Harper

Freelance Executive Assistant

Helen Watson CopywriterWorking with Helen was extremely enjoyable. She is punctual, knowledgeable and extremely professional. Always had us thinking .We loved her “no drama” attitude. Helen was extremely helpful and understanding to our needs. She has many virtues, patience being her biggest one – we will definitely be using her on our next project!

Saqueeb Butt

Director

Helen Watson CopywriterI commissioned Helen to write a press release, after I was named in a national campaign to celebrate International Women’s Day and female business owners. Helen went above and beyond to make sure my story got in the local press. As well as writing a fantastic professional press release, she also used her contacts in the industry to get the story into the local press. In fact, I ended up appearing on the front cover thanks to her amazing efforts! I have known Helen for a few years now. She has also worked on website copy for some of my web design clients. She is a friendly, professional and creative writer and it’s always a pleasure to work with her. Highly recommended.

Lesley Moss

Creative Director – Northsouth Design, Rayleigh

Helen Watson CopywriterHelen carried out some article creation for us and I found her work to be of a high quality and consistently so. I would have no hesitation in recommending Helen.

Sarah Ryland

www.virtual-pa-uk.com

Helen Watson CopywriterHelen did an amazing job for my new website.
She knew exactly what I wanted and transferred from my thinking into a readable and professional version. This has led to my customers being able to easily understand the products and service we offer. I would recommend Helen to anyone who is looking for a reliable, friendly, professional person to ensure that the information they wish to use to promote their business is correctly done.

T AND K CATERING

www.tandkcatering.co.uk

Helen Watson CopywriterI write hundreds of social media posts every week, these are mainly short posts, with just a few words. Writing copy for a website is an entirely different matter. I needed help.

I would like to give a special shout out and thank you to the amazing Helen Watson from Helen Watson Copywriter. She has been brilliant, she did it all! If you ever need a copywriter, give her a call.

Annie

Rayleigh Marketing

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